Milwaukee Oktoberfest returns October 2–4, 2026 to Henry Maier Festival Park (the Summerfest grounds) on Milwaukee’s lakefront. Hosted by Kegel’s Inn with Swarmm Events and Milwaukee World Festival, the festival expands its footprint after a record-setting prior year. Expect German and local beer under large tents including the Aurora Pavilion and Hofbräu Beer Garden Commons, food from Kegel’s Inn, live German music, cultural performances, and contests. Public hours are Friday 4–10 p.m., Saturday 11 a.m.–10 p.m., and Sunday 11 a.m.–6 p.m. Early-bird general admission is discounted before opening day; VIP packages are also offered.
October 2, 2026, 4:00 pm
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October 4, 2026, 6:00 pm
